Blog
3C’s Last-minute Tips for Leveraging Artificial Intelligence to Boost Holiday Sales
The holidays are an exciting – and challenging – time for small business owners. From creating enticing product listings to hiring additional employees, so much goes into ensuring a successful season. Fortunately, a new generation of AI-powered digital tools is here to help. This year, the Connected Commerce Council (3C) is offering small business owners…
Web Accessibility Simplified: ADA Essentials for Today’s Small Businesses
At 3C, we are committed to helping small businesses make digital accessibility a priority. Our latest webinar on ADA Compliance for the Digital Age aims to empower small business leaders with practical tools and insights needed to meet ADA web compliance standards, making their online presence more inclusive and accessible. Why Accessibility MattersADA compliance isn’t…
2024 in Review: How Small Businesses Influenced State Policies
In 2024, small business leaders nationwide stepped up and took action to make their voices heard on several issues that would impact their businesses. From Maine to California, more than 50 small businesses engaged directly with dozens of lawmakers to discuss the impact of tech policies on their ability to grow, compete, and succeed. Additionally,…
3C Reacts to Surprise Vote on American Privacy Rights Act in House E&C Committee
WASHINGTON (September 17, 2024): Connected Commerce Council (3C) Executive Director Rob Retzlaff today issued the following statement ahead of Wednesday’s surprise vote on the American Privacy Rights Act (APRA) as an amendment to unrelated legislation (H.R. 7890) because it is too unpopular and dangerous on its own. The bill, sponsored by Rep. Cathy McMorris Rodgers…
U.S. v. Google Lawsuit Will Disproportionately Hurt Small Business Advertisers and Publishers
Affordable, effective digital advertising can mean the difference between thriving and faltering for small businesses. Digital ads help small businesses compete with big brands supported by multimillion-dollar marketing budgets by providing affordable, highly effective ways to reach target audiences and drive sales, as well as free, high-quality analytics. They’re also an important source of revenue…
The American Privacy Rights Act – A Radical Approach to Data Privacy
Government-enacted privacy laws are nothing new, from California to Connecticut to the European Union. However, while the majority of countries around the world have adopted national privacy laws, the United States has still failed to do so. Earlier this year, House Energy and Commerce Committee Chair Rep. Cathy McMorris Rodgers (R-WA) and Senate Commerce Committee…
Small Business, Big Voice: A Workshop on Driving Policy ChangeTop 10 Questions Answered
Recently, the Connected Commerce Council (3C) hosted a webinar focused on empowering small businesses through advocacy, bringing together seasoned advocates to share their insights and experiences on navigating the complex world of public policy. Hundreds of small business leaders tuned in to learn how they can amplify their voices and influence legislation that could affect…
From Policy to Practice: How the American Privacy Rights Act Will Inadvertently Harm Small Businesses
In today’s digital age, protecting people’s sensitive data has never been more critical. As more and more states propose, pass, and implement varied data privacy laws, Congress must pass a unified national privacy law. However, the recently introduced American Privacy Rights Act (APRA) does not create a single national privacy law and raises significant concerns…
