As small businesses increasingly rely on data-driven digital tools, government regulation of technology is often regulation of small business. 3C ensures that policymakers understand the essential intersection of technology and small business, and advocates for policies that respect the interests of digitally-empowered small businesses.
Privacy is a concern for consumers, including small business owners and their families. But overzealous laws that aim to address privacy can place costly burdens on small businesses and get in the way of what they do best: commerce and community.
In today’s global economy, international trade is becoming more accessible to small businesses. The Internet easily allows growing companies to inexpensively and efficiently reach new customers, promote new and exciting products, and quickly share information worldwide. Digital trade and the rise of e-commerce have added value to data as a commodity that can be traded across international lines.
In today’s highly competitive business environment, inexpensive digital advertising can be the difference between a small business that thrives and one that falters. Government restrictions on data usage could make advertising less nimble, less effective and more expensive. This threatens the ability of small business owners to attract new customers and build their company.
Small businesses and technology platforms work together to drive economic growth, product innovation, and value for customers across the country. The value of partnerships between businesses, large and small, and powered by digital tools and technology, is felt in every aspect of life and every community across America. That’s why tens of millions of digitally empowered small businesses are concerned that state and federal policymakers’ attempts to investigate, regulate, or even disrupt the services offered by digital platforms and marketplaces could drive up costs and inadvertently harm small businesses.
Companies that collect your data must treat it with care and respect. Still, it is difficult to translate this concept into laws that we know will impact millions of small business owners that rely on data to market and manage their companies. Policymakers considering proposals to restrict data collection must appreciate that anonymous data and large data sets are essential inputs for digital tools that power small businesses and must include small business input during the legislative process.