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Competition

Another FTC Myth Busted – Small U.S. Sellers Choose What Services Work Best for Their Business

Many policymakers fail to understand the complex realities of today’s digital retail ecosystem. Perhaps most notably, the Federal Trade Commission (FTC) claims Amazon forces sellers to use its in-house products and services at the expense of third-party services. But this is far from the truth. Our new report, Super Selling: How Retail Choices and Competition…

Celebrating Black-Owned Businesses’ Success Stories

Black entrepreneurs are central to innovation and growth in the United States. From launching unique businesses to creating jobs and strengthening their local communities, they continue to shape the economy and inspire future generations. Yet they continue to face systemic barriers, including limited access to funding — Black entrepreneurs received just 0.5% of U.S. venture…

Shop Small This Holiday Season with 3C’s Small Business Holiday Gift Guide

The holiday season is in full swing, and there’s no better time to find unique, meaningful gifts while supporting small businesses. That’s why we’re so excited to share this year’s 3C Small Business Holiday Gift Guide! This guide is packed with incredible products from small businesses across the country. From handmade goods to local treats…

Web Accessibility Simplified: ADA Essentials for Today’s Small Businesses

At 3C, we are committed to helping small businesses make digital accessibility a priority. Our latest webinar on ADA Compliance for the Digital Age aims to empower small business leaders with practical tools and insights needed to meet ADA web compliance standards, making their online presence more inclusive and accessible. Why Accessibility MattersADA compliance isn’t…

What 2024 Small Business Advocacy Means for 2025

In 2024, small business leaders nationwide stepped up and took action to make their voices heard on several issues that would impact their businesses. From Maine to California, more than 50 small businesses engaged directly with dozens of lawmakers to discuss the impact of tech policies on their ability to grow, compete, and succeed. Additionally,…

U.S. v. Google Lawsuit Will Disproportionately Hurt Small Business Advertisers and Publishers

Affordable, effective digital advertising can mean the difference between thriving and faltering for small businesses. Digital ads help small businesses compete with big brands supported by multimillion-dollar marketing budgets by providing affordable, highly effective ways to reach target audiences and drive sales, as well as free, high-quality analytics. They’re also an important source of revenue…

Small Business, Big Voice: A Workshop on Driving Policy ChangeTop 10 Questions Answered

Recently, the Connected Commerce Council (3C) hosted a webinar focused on empowering small businesses through advocacy, bringing together seasoned advocates to share their insights and experiences on navigating the complex world of public policy.  Hundreds of small business leaders tuned in to learn how they can amplify their voices and influence legislation that could affect…

How European-Style Competition Laws Hurt Small Businesses

In today’s digital-first world, a strong online presence is crucial for small business survival. Online search engines and customer reviews help consumers find top-rated cafes, hotels, and other local shops in local communities. Customer endorsements on online platforms play a pivotal role in decision-making for consumers – whether they’re choosing a coffee shop to work…

Just the Facts: Debunking the FTC’s Case Against Amazon

Federal Trade Commission (FTC) Chair Lina Khan loves to talk about how the federal government is taking on big bad retailer Amazon, which she says is engaging in anticompetitive trickery to maintain monopoly power. The tale of Amazon’s badness is one Khan has been peddling for nearly a decade. It’s also the basis for the…

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