News
Sweet Water Decor’s Digital Growth from Hobby to One Million Candle Sales
Pittsburgh, PA Melissa Horvath grew up with a passion for designing. She longed for a creative outlet outside her corporate job, so in 2014 she started Sweet Water Decor, an online motivational gift and home decor business based in Pittsburgh, PA. Melissa used her design skills and marketing to take Sweet Water Decor from operating…
Digital Tools Help Marketing Agency Find Success
Missoula, MT When Gabe Silverman of Missoula, MT, was 16, he started designing websites and founded his own company, Gecko Designs. He continued running his company in college, making websites, printed materials, and ad campaigns in his dorm. Today, Gecko Designs is a full-service marketing, creative, and web development agency serving companies from Montana to…
Digital Tools Help Kids Overcome Stuffy Noses
Rockville, MD Nina Farzin of Rockville, MD, watched her children struggle with stuffy noses every cold and flu season. She wanted to use something other than medicine, but when she couldn’t find a solution on the market, she used her medical background to create one. She invented Oogiebear in 2015, a product that clears children’s…
Five Tips to Help Small Businesses Maximize Holiday Sales
The holiday season is a crucial time for small businesses, and leveraging digital tools and technology can significantly enhance their operations and customer engagement. The Connected Commerce Council (3C) released five tips to help small businesses prepare for the busy 2023 holiday season and maximize their sales. 3C’s five tips for a successful holiday season:…
Leveraging Digital Tools to Succeed in Marketing
Gulf Shores, AL As marketing director for a popular beach resort in Gulf Shores, AL, Katie Avant understands the value of using digital tools to help find customers and bring in new business. Katie uses inexpensive digital ads to attract vacationers all along the East Coast. Google, Meta, and Bing ads are effective and cost-efficient…
Busy Baby’s Online Journey
Oronoco, MN Beth Fynbo of Oronoco, MN, quickly identified a problem all new parents deal with shortly after her son was born. She put an end to the “toddler toss” and invented Busy Baby, the first-ever food-grade silicon mat that provides a clean place for a baby’s food and keeps their toys and utensils off…
BlueHenry uses Digital Tools to Enhance Cocktails
Capitol Heights, MD Adrienne Walker of Capitol Heights, MD, loves entertaining and wanted an easy way to take her parties up a notch. With a passion for craft cocktails and a background working at the Food and Drug Administration, Adrienne created BlueHenry, a cocktail garnish company that sells all-natural dehydrated fruits and glass-rimming salts and…
A Better Treat
Los Angeles, California Boris Chung founded A Better Treat in 2020 out of concern for the unhealthy ingredients in the food they were feeding their dog, Emi Bear. Chung sought a healthier, more nutritional alternative to the “meat byproducts” and synthetic ingredients often found in typical dog food and treats. Fast forward to today: A…
Digital Tools Empower InstaTrim to Help Contractors Nationwide
Scandia, MN Greg Amundson of Scandia, MN, knows construction. He built homes on the North Shore of Lake Superior for almost 30 years and in 2010 used his expertise to create InstaTrim, a less-messy caulk alternative for contractors and homeowners. Greg started InstaTrim as a two-person operation and leveraged technology to grow it into a…
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