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Surviving Coronavirus

The spread of coronavirus has had small business owners wondering what, if anything, they can do to maintain their businesses. While no one could have predicted how this pandemic would play out, there are many smart and practical things we can all do to set a stronger course for the road ahead, especially as we begin to reopen.

We are working to help small businesses, their employees, and their customers stay safe as we work toward recovery. To find the right tools to use, the right questions to ask, and the resources you need – including the 3C Fund Finder tool, visit 3C’s partner resource centers and check back on this page for tips and advice. We are in this together.

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Find funding immediately available to your business from federal, state, and private sources. We’re updating this page daily with the latest resources available. If you have any questions, please email info@connectedcouncil.org

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Small Business Resilience

Small Business Profile: Peninsula Party Rentals

As Feliciano Zavala writes in the San Francisco Chronicle, he is amazed that his Palo Alto-based party rental business is going so strong nearly a year after COVID-19 almost knocked it out. Following a Paycheck Protection Program (PPP) and loan and a revised focus on smaller events, Peninsula Party Rentals is finally getting back to…

Coronavirus Resources

5 things small-business owners can do to respond to coronavirus fears

Worried about the coronavirus and how to keep it from affecting your small business? From a health standpoint, working in a small office may be…

March 18, 2020

Coronavirus: What small businesses can do to prepare

The spread of coronavirus has understandably left many on edge—and many small business owners wondering what, if anything, they should be doing. What can they do to prepare? What should they do to respond to employee concerns today? What will they need to keep in mind if the virus spreads to their own place of…

March 12, 2020

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Featured

Zaaina Skincare: All-Natural Beauty Products Meet Modern Digital Tools

While searching for a new job, Purvi Desai started making and selling her own all-natural lip balms, face masks, and skin toner. They were a hit at local farmers’ markets, so Purvi decided to turn her hobby into a full-time business.  Since founding Zaaina Skincare in 2010, Purvi has expanded her offerings to over 40…

3C’s Last-minute Tips for Leveraging Artificial Intelligence to Boost Holiday Sales

The holidays are an exciting – and challenging – time for small business owners. From creating enticing product listings to hiring additional employees, so much goes into ensuring a successful season. Fortunately, a new generation of AI-powered digital tools is here to help. This year, the Connected Commerce Council (3C) is offering small business owners…

New Research Shows AI’s Growing Role in Driving Online Advertising’s Value

WASHINGTON (Nov. 21, 2024) — As business owners look for ways to gear up for Small Business Saturday, a recent study led by the Connected Commerce Council (3C) and Advertiser Perceptions found that U.S. small and medium-sized businesses (SMBs) are rapidly adopting artificial intelligence (AI) to make their digital advertising more effective, and many SMBs…
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Research

Unlocking Opportunities for Small Businesses: AI’s Growing Role in Driving Value in Online Advertising
Connected Commerce Council
Digital Ads: Expanding Opportunities for U.S. Small Businesses
Connected Commerce Council & Advertiser Perceptions
Small Businesses See the Transformative Potential of Artificial Intelligence
Connected Commerce Council
Digital Ads: Leveling the Playing Field for Small Businesses
Connected Commerce Council
Digital Tools: The Key to Small Business Resilience in Today’s Economy
Connected Commerce Council
Small Businesses Find Big Value in Digital Ads
Connected Commerce Council