Empowering Small Businesses: Driving Innovation, Affordability, and Accessibility
Small businesses nationwide voice their concerns, advocating for policies that enable them to thrive in the digital economy.
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Issues
Artificial Intelligence (AI)
In today’s economy, many businesses empower themselves with digital products and services – including AI-enabled tools and automated applications – that help them launch, grow, identify, and serve new customers, save costs, increase revenues, and compete within an increasingly dynamic and competitive global market. As AI becomes more efficient, technology platforms and startups alike are…
Competition & Antitrust
Small businesses benefit tremendously from America’s leading technology platforms’ products, services, and tools. Their size and scale allow them to combine products and services to save small businesses time and money while offering innovative, powerful tools that help small businesses run and grow their business, compete with much larger brands, and stay resilient amid economic…
Data Privacy
Small businesses care deeply about data privacy and security. In fact, 47% of small business leaders identified data security as their top tech-related regulatory concern that Congress should address. It’s been over 20 years since the Federal Trade Commission recommended that Congress pass data privacy legislation. Congress has failed to act, and some states have…
Online Advertising
In today’s highly competitive business environment, inexpensive digital advertising can be the difference between a small business that thrives and one that falters. Recent 3C research documents how digital ads help level the playing field and empower small business advertisers to compete with the biggest brands with billion-dollar marketing budgets by providing affordable, highly effective…
Content Moderation
Section 230 of the Communications Decency Act (also known as CDA 230) is the law that enables every facet of the modern internet. If lawmakers rewrite or repeal Section 230, it would severely hurt millions of internet users – including small businesses. Section 230 creates legal protection for websites and services that host and organize…
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Small Business Advocacy Toolkit
Learn about issues impacting your business and engage with lawmakers and your community to protect small business.
Research
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Unlocking Opportunities for Small Businesses: AI’s Growing Role in Driving Value in Online Advertising
Digital Ads: Expanding Opportunities for U.S. Small Businesses
Small Businesses See the Transformative Potential of Artificial Intelligence
Celebrating Black-Owned Businesses’ Success Stories
Black entrepreneurs are central to innovation and growth in the United States. From launching unique businesses to creating jobs and strengthening their local communities, they continue to shape the economy and inspire future generations. Yet they continue to face systemic barriers, including limited access to funding — Black entrepreneurs received just 0.5% of U.S. venture…
A Smart National Data Privacy Law Would Boost Small Business, Consumers
It’s National Data Privacy Week, which the Federal Privacy Council says is a time to talk about “respecting privacy, safeguarding data, and enabling trust.
AI, Small Businesses, and Policymakers’ Challenge
By Sharon Nguyen, Tech Policy Fellow, Connected Commerce Council (3C) My role as Tech Policy Fellow for the Connected Commerce Council (3C) has given me valuable insight into artificial intelligence’s (AI’s) transformative potential for businesses. In particular, it’s opened my eyes to how AI-powered tools can help small businesses run and grow with unprecedented efficiency…
How AI is Transforming Small Businesses – Empowering Growth, Efficiency, and Innovation
Small businesses are the backbone of the economy, representing more than 99% of businesses in America and employing nearly half of the private workforce. But running a small business is no easy feat. Business owners often juggle multiple roles, from marketer to customer service manager to accountant, all while striving to innovate and grow. Enter…