Skip to content

Building a Brand with Digital Tools

Diane Cortes describes herself as “part of the resignation generation.” After over 25 years doing marketing and HR for corporate America, she saw the opportunity to create her own niche combining the two when COVID-19 sent office workers home. In October 2020, Diane started Acumen Strategist, which manages e-marketing and offers a one-stop human resources…

Using Digital Tools to Help Other Small Businesses

Bryan Toston always wanted to own a business. After graduating from college, he worked back-of-house in several kitchens over the course of a few years, then realized there were incredible opportunities for restaurants to improve their digital marketing. Bryan tapped into his graphic design background and soon started a company with his previous business partner…

Small Business Leaders Overwhelmingly Oppose Tech Antitrust Legislation

Washington, DC (June 23, 2022): As U.S. Senator Amy Klobuchar (D-MN) urges her colleagues to support legislation attacking large online platforms such as Amazon, Facebook and Google, a new study shows that small businesses oppose efforts to restrict platforms from offering integrated tools and services that save small businesses time and money. In a survey…

Digital Tools Touch Communities

For many people, traditional hand sanitizers’ harsh ingredients leave skin dry, cracked, and irritated. Andrea Lisbona envisioned a combination product that would solve these concerns by sanitizing and moisturizing simultaneously.   In 2019, she launched Touchland, a hydrating hand sanitizer mist. She built a website designed to reach consumers looking for strong sanitizers that are gentle…