



Did You Know?
Said adopting digital tools during the last two years created new opportunities for their business.
78%View digital tools as important and valuable to their business.
82%
Browse Research

Digital Tools Continue To Unlock Opportunities For U.S. Small Businesses
In our survey of 2,000 U.S. small business owners and senior decision makers (“SMB leaders”), we learned that they use digital tools to increase their agility, resiliency, and ability to adapt to challenges.
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Super Selling: How Contemporary Small Businesses Reach Customers and Sell Products
An evolutionary leap from one-size-fits-all ancestors, small and medium-sized businesses that sell physical goods (henceforth, “SMB Sellers”), now have many sales methods (distinct ways of selling, both online and offline) and digital tools, platforms, stores, and marketplaces (that facilitate the selling) available to them.
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Importance of Targeted Digital Ads To EU Small Businesses Now and During 2022
In a survey of 1,380 European small business owners and senior decision makers (“SME leaders”), an overwhelming 93% of Digital Ads respondents said that targeted digital advertising is useful for their business right now.
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The effect of platform integration on competition and innovation
These findings suggest that a fact-based, case-specific approach to the analysis of platform integration is better than a broad-based policy that may not fit all circumstances. Hence, legislation or regulation imposing a general ban on platform integration could end up doing more harm than good.
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Digitally Driven 2021
A ‘Digital Safety Net’ has helped American small businesses during COVID-19. This research report and accompanying materials describe how and to what extent affordable and accessible digital tools...
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Antitrust issues in e-commerce
The growth of e-commerce and “tech” firms has affected the economy and consumers in many significant ways. There is renewed interest by the media, academia, and government in the role that tech companies play...
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Digitally Driven Europe
A ‘Digital Safety Net’ has helped European small businesses during COVID-19. This research report and accompanying materials describe how and to what extent affordable and accessible digital tools...
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Small Businesses, Citing Bad Economy, Crave More Stability During Pandemic
A majority of small businesses in Colorado, Iowa, and North Carolina believe the economy is still struggling, that COVID-19 has hurt their business, and that digital tools are helping their businesses survive according to a new survey...
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Digitally Driven
A ‘Digital Safety Net’ has helped American small businesses during COVID-19. This research report and accompanying materials describe how and to what extent affordable and accessible digital tools...
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The Digital Safety Net
Online marketplaces provide billions of dollars in annual value to American small businesses.
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