“The digital side of the business is what really saved us. Moreover, it opened the door to a whole new online community that is going to continue positively impacting us into the future.”
COVID-19 was a wake-up call to dig deeper and dive stronger into the digital tools we were already using — we needed to learn how to use them even better.”
The Tiny Tassel
Did You Know?
In our survey of 2,000 U.S. small business owners and senior decision makers (“SMB leaders”), we learned that they use digital tools to increase their agility, resiliency, and ability to adapt to challenges. Digital tools have empowered SMB leaders to expand their business operations and drive growth in key ways: 92% to engage with customers, 87% to grow their customer base, and 84% to sell products and services.
The growth of e-commerce and “tech” firms has affected the economy and consumers in many significant ways. There is renewed interest by the media, academia, and government in the role that tech companies play...
A majority of small businesses in Colorado, Iowa, and North Carolina believe the economy is still struggling, that COVID-19 has hurt their business, and that digital tools are helping their businesses survive according to a new survey...
Amid growing questions on the effect large technology companies are having on America’s small businesses, a Deloitte study has found that 85 percent of U.S. small businesses report that digital tools are critical to their success.