Connected Commerce Council
New Research Shows Overregulating Data Will Severely Harm Massachusetts Small Businesses
WASHINGTON (Sept. 26, 2024) — As the House Energy and Commerce Committee last week considered passing the American Privacy Rights Act (APRA), legislation that would restrict the collection and use of data used to power digital ads, a recent study by the Connected Commerce Council (3C), Advertiser Perceptions and Google found a direct correlation between…
August Advocacy: Stories of Small Business Empowerment
August was a busy month for small business advocacy. From lawmakers visiting their local small businesses to meetings in state capitals, small business leaders have made their voices heard nationwide this summer as part of our #SummerofSmallBizAdvocacy. We want to thank these small business leaders for their advocacy efforts, and we’re thrilled to share some…
Embark on Your Advocacy Journey with Our Small Business Advocacy Toolkit!
As a small business leader, your voice matters in policy discussions. Small businesses are the backbone of the American economy and local communities. Your voice has the power to shape policies that directly affect your business and community – and now is the perfect time to make it heard. With members of Congress heading back…
New Research Quantifies Value of Digital Ads as Policymakers Consider Upending Digital Ads Market
Washington, DC (March 15, 2023): As state and federal policymakers pursue several policy proposals that would change the small business digital advertising marketplace, new research quantifies for the first time the enormous value digital advertising provides both small business advertisers (ad buyers) and publishers (sell ads on websites, YouTube, and apps). The report, “Maximum Impact:…
3C Hosting Roundtable For Minority Small Business Owners
Washington, DC (Feb 21, 2023): On Tuesday, February 28th, the Connected Commerce Council (3C) is hosting a virtual roundtable to discuss the challenges minority small business owners face accessing capital. Attendees will hear directly from two minority entrepreneurs who will share some of the obstacles they faced raising capital, and tips on how others can…
Small Seller Stories: Learning from Experiences on Capitol Hill
On January 21, 2022, Amazon sellers convened to discuss harmful legislation being considered by Congress that could impact their business and the importance of sellers engaging with legislators on this issue to make their voice heard. The discussion was moderated by Rob Retzlaff, Executive Director of the Connected Commerce Council.
New Study: Digital Tools Empower Hispanic-Led Small Businesses and Drive Growth
February 1, 2022 (Washington, DC): A new survey from the Connected Commerce Council (3C) shows that digital tools continue to empower Hispanic small business owners and decision-makers (SMBs) to expand their business and drive growth. 85% of Hispanic-led businesses use digital tools as important parts of their business operations and 85% found a noticeable impact…
New Study: Digital Tools Empower Black-Led Small Businesses and Drive Growth
February 1, 2022 (Washington, DC): A new survey from the Connected Commerce Council (3C) shows that digital tools continue to empower Black small business owners and decision-makers (SMBs) to expand their business and drive growth. 85% of Black-led businesses use digital tools as important parts of their business operations, 80% view using digital tools to…
Protect American Small Businesses
Digital platforms are facing a crisis – and so are small businesses. It’s time to tell lawmakers: don’t hurt small businesses that rely on digital tools. We are small businesses – local stores, contractors, professional services firms, home-based businesses, and startups. We write to urge you to oppose anti-competitive legislation that could cause our country’s…
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Op-ed: Proposed privacy law would badly hurt small businesses like my historic tavern
