News
First of Its Kind Research Quantifies Digital Advertising’s Value to Small Businesses
Washington, DC (March 15, 2023): New research quantifies for the first time the enormous value digital advertising provides both small business advertisers (ad buyers) and publishers (sell ads on websites, YouTube, and apps). The report, “Maximum Impact: How Digital Ads Level the Playing Field for U.S. Small Businesses,” published by the Data Catalyst Institute on…
Statement from the Connected Commerce Council on Senate Antitrust Subcommittee Hearing
Washington, DC (March 7, 2023): Connected Commerce Council (3C) Executive Director Rob Retzlaff issued the below statement regarding the Senate Antitrust Subcommittee’s hearing “Reining in Dominant Digital Platforms: Restoring Competition to Our Digital Markets.” “After failing to convince 60 of her colleagues that the digital economy needs wholesale changes, Sen. Klobuchar is continuing her crusade…
The Daring Gmail Strategy That Bombas Used to Get Ahead
When Wagmo founder and CEO Christie Horvath started her pet insurance company, she talked to former employees of rival firms to learn about their pain points. Those conversations informed Horvath’s…
YouTube helped launch my small business, so why are Minnesota lawmakers attacking Big Tech?
It’s true Facebook and YouTube are really big and hard to compete against, but these giants deliver promotions, products, and positive reviews to millions of potential customers of small businesses nationwide.
3C University Launches Comprehensive QuickBooks Online Course for Small Businesses
Washington, DC (Feb 27, 2023): The Connected Commerce Council (3C) today announced the launch of the latest course from 3C University (3CU), “QuickBooks Online for Small Businesses.” This free online course is the first of four training programs that 3CU will be rolling out in 2023. Small business leaders can now enroll in 3CU’s latest…
3C Response to State of the Union Address
Washington, DC (Feb. 7th): Connected Commerce Council Executive Director Rob Retzlaff issued the following statement on President Biden’s State of the Union Address: “President Biden’s call to rein in America’s leading technology companies is the latest misguided attack against America’s digitally empowered small businesses. Millions of American small businesses use the free and low cost…
New Research Debunks DOJ’s Google Ads “Hipster” Antitrust Myth
Washington, DC (Jan. 27, 2023): A new study released by the Connected Commerce Council (3C) that surveyed 1,600 small businesses shows that digital advertising competition is fierce, contesting the Department of Justice’s (DOJ) new lawsuit claiming that Google abuses its market dominance in online advertising. Though Congress, the Federal Trade Commission (FTC), and DOJ continue…
View from Capitol Hill: Recapping 2022 and Looking Ahead to 2023
As we begin the new year, it is helpful to reflect on small businesses’ challenges and noteworthy successes in 2022. Despite the ongoing economic uncertainty, small businesses proved yet again that they are incredibly resilient and poised for a strong 2023. In 2022, small businesses had another prolific year on Capitol Hill advocating for important…
3C Statement on DOJ-Google Ads Lawsuit That Would Harm Small Businesses
Washington, DC (Jan. 24th): Connected Commerce Council (3C) Executive Director Rob Retzlaff released a statement responding to the Department of Justice (DOJ) lawsuit against Google’s advertising practices. “Today’s news of DOJ’s lawsuit against Google’s ad-technology business is deeply concerning to millions of America’s small businesses, from restaurant owners to online product sellers and publishers. Research…
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