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Small Business, Big Voice: A Workshop on Driving Policy ChangeTop 10 Questions Answered
Recently, the Connected Commerce Council (3C) hosted a webinar focused on empowering small businesses through advocacy, bringing together seasoned advocates to share their insights and experiences on navigating the complex world of public policy. Hundreds of small business leaders tuned in to learn how they can amplify their voices and influence legislation that could affect…
Panama City Beach Small Business Owner Voices Concerns With Proposed Federal Data Privacy Bill
Small business owners Clark Twiddy of Twiddy & Co., LaKita Anderson of Simply LaKita (from Panama City Beach, FL), and Shallon Thomas of T|W Tote last week voiced concerns over how the American Privacy Rights Act (APRA) would…
Proposed digital ads tax is terrible news for small businesses like my family’s bakery
Thirty years ago, my mom started making beautiful, delicious cakes and cookies that bring a special sweetness to Orange County families’ celebrations. I’ve helped run…
Does APRA Do More Harm Than Good For Personalized Advertising?
The American Privacy Rights Act (APRA) could drastically change digital advertising. By requiring explicit consent for using…
Small businesses concerned about digital privacy regulation
I need to be able to find those people out there, and without having access to those ads and that reach to that market, it would be detrimental to…
Small Business Owners Voice Concerns With Proposed Federal Data Privacy Bill
WASHINGTON (July 17, 2024): Small business owners Clark Twiddy of Twiddy & Co., LaKita Anderson of Simply LaKita, and Shallon Thomas of T|W Tote today voiced concerns over how the American Privacy Rights Act (APRA) would impact their ability to use personalized digital advertising – which uses basic data such as consumers’ interests and demographics…
Proposed data privacy law would devastate small businesses serving minorities
I’m extremely worried about a proposed digital privacy bill called the American Privacy Rights Act (APRA). I know it’s important to…
Connected Commerce Council Response to APRA Markup in House Committee on Energy and Commerce
WASHINGTON (June 27, 2024): Connected Commerce Council Executive Director Rob Retzlaff today issued the following statement ahead of the House Committee on Energy and Commerce vote on the American Privacy Rights Act (APRA) H.R. 8188. “APRA’s sweeping new definition of ‘sensitive data’ will dramatically limit small businesses’ ability to advertise, find customers, and drive sales.…
New Research Shows Overregulating Data Will Hurt Small Businesses and Digital Publishers
WASHINGTON (June 26, 2024)— A new study led by the Connected Commerce Council (3C) and Advertiser Perceptions found that overregulating data that powers personalized digital advertising would severely impact small and medium-sized business advertisers (SMBs) and publishers that use these tools to find customers, grow, and measure the effectiveness of their ads. The study comes…
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